AI Development
AI Application Development for Real Business Workflows
We build AI-powered applications and features that read documents, classify requests, draft content and surface insights — integrated with the systems you already run.
From model to useful application
An AI model on its own is a capability, not a product. AI application development is the work of turning that capability into something your staff or customers use every day: a screen in your existing system that pre-fills an invoice, a queue that sorts incoming emails, a search box that actually understands the question.
This service sits within our wider AI development practice and focuses on targeted AI features and focused applications. If you need a full web platform built around AI, see AI web application development.
Common AI applications we build
Document processing
Extract fields from invoices, purchase orders, delivery notes, contracts and application forms. We combine OCR, large language models and validation rules so outputs are checked against your master data before they reach your ERP or accounting system.
Classification and routing
Automatically categorise support tickets, emails, claims or leads by topic, urgency and sentiment, then route them to the right team. Typical accuracy on well-defined categories is 90%+, with low-confidence items flagged for a human.
Summarisation and drafting
Summarise long case files, meeting transcripts or customer histories; draft replies, reports and product descriptions in your tone of voice for staff to review and send.
Semantic search
Replace keyword search with search that understands meaning, across policies, product catalogues, technical manuals or past projects.
Prediction and forecasting
Classic machine learning still has its place: demand forecasting, churn risk, anomaly detection and lead scoring on your historical data.
Engineering for reliability
- Evaluation sets built from your real examples, so accuracy is measured, not assumed
- Confidence thresholds and human review queues for uncertain results
- Structured outputs validated against schemas before anything is written to a database
- Cost controls: caching, batching and routing simple tasks to smaller models
- Audit logs of inputs, outputs and user corrections, which also feed continuous improvement
Integration matters most
The AI component is often 20–30% of the effort. The rest is integrating with your ERP, CRM, document storage and identity systems, and designing a review interface that staff trust. That is where our background in custom software development makes the difference.
What you get
AI feature or application
Deployed and integrated with your existing systems.
Evaluation report
Measured accuracy, failure modes and cost per transaction.
Review interface
Screens for staff to check, correct and approve AI output.
Monitoring dashboard
Live view of volumes, confidence, corrections and spend.
Industries we serve
- Finance
Secure software for lenders, brokers, accountancy practices and fintech teams: client portals, workflow automation, reporting and integrations with financial systems.
- Logistics
Fleet tracking, driver apps, dispatch and warehouse software for logistics, courier and distribution companies that need live visibility and proof of delivery.
- Professional Services
Client portals, CRM, project and time tracking, billing and AI-assisted document workflows for consultancies, agencies, law and accountancy firms.
- Finance
Benefits
Why invest in ai application development
Less manual data entry
Documents and emails are read and structured automatically, with humans reviewing only the exceptions.
Faster turnaround
Requests are classified and routed in seconds rather than waiting in a shared inbox.
Consistent quality
The same rules and tone are applied every time, reducing errors caused by fatigue or inexperience.
Improves over time
User corrections are captured and used to refine prompts, examples and models.
Capabilities
What we build and deliver
Intelligent document extraction
OCR plus LLM extraction with field-level validation against your master data.
Text classification
Topic, intent, urgency and sentiment labelling with configurable confidence thresholds.
Summaries and drafts
Concise summaries and first drafts generated in your house style for staff review.
Semantic search
Vector search over your content with filters that respect user permissions.
Forecasting models
Machine learning models for demand, churn and anomaly detection on historical data.
Human review queue
A simple interface to approve, correct or reject AI output, with every decision logged.
Process
How we deliver
A transparent, milestone-based process with working software at every stage.
Use-case definition
Collect real examples, define success criteria and agree which decisions stay with humans.
Evaluation dataset
Build a labelled test set from your data so every design choice can be measured.
Prototype and benchmark
Compare prompts, models and pipelines against the test set and report accuracy and cost per item.
Integrate and harden
Connect to source and target systems, add review screens, validation, logging and error handling.
Monitor and refine
Track accuracy drift, review corrections and tune the system on a regular cadence.
Technologies
Technology we use for this service
- AI & Machine Learning
Applied AI and machine learning for forecasting, classification, recommendations and document understanding, alongside large language models where they add value.
- OpenAI
We integrate OpenAI models into business software for assistants, document processing, search and content workflows, with grounding, evaluation and cost controls.
- Anthropic Claude
We build AI assistants, agents and document workflows on Anthropic's Claude models, known for long-context reasoning, careful instruction following and strong writing.
- .NET
We use Microsoft .NET to build fast, secure and maintainable business software: web APIs, ERP and POS back ends, background services and cross-platform apps.
- Microsoft Azure
We design, build and run applications on Microsoft Azure: App Service, containers, Azure SQL, Functions and Azure OpenAI, with security and cost control built in.
Related work
Projects we've delivered
- AI Sales Assistant for B2B Teams
An LLM-powered sales assistant that qualifies inbound leads, drafts tailored follow-ups and summarises accounts from CRM data for a B2B industrial supplier.
- Manufacturing ERP Rollout
A custom ERP for a mid-sized metal fabrication manufacturer, connecting sales orders, production planning, inventory, purchasing and finance in one system.
- Clinic Appointment Mobile App
A patient booking app and clinic scheduling back office for a group of private outpatient clinics, with online booking, reminders and secure pre-visit forms.
Case studies
Results from similar engagements
- AI Support Assistant for a B2B SaaS Company
How a B2B SaaS company deployed a grounded AI support assistant that resolves 42% of conversations on its own and hands the rest to agents with full context.
- Retail Chain POS Modernisation
How a 60-store retail chain replaced ageing on-premise tills with an offline-capable cloud POS, cutting checkout times by 35% and ending overnight price syncs.
What our clients say
We used to lose half a day's takings every time a store's broadband went down. Since the new tills went in, outages barely register, and head office can change a price at lunchtime and see it on every shelf-edge promotion by the afternoon.
Parents now have one app instead of four, and our office teams have stopped spending Monday mornings chasing absence calls. The migration was the part we worried about most, and the trial runs meant there were no surprises on go-live day.
The assistant resolves the repetitive how-do-I questions and hands everything else to us with a proper summary. Our agents spend their time on the tricky tickets now, and customers get answers at 2am without us adding a night shift.
Solutions
Related software solutions
- AI Business Automation
AI business automation platform that reads documents, classifies requests and runs multi-step workflows across your systems, with human approval where it matters.
- Accounting Software
Accounting software for SMEs and multi-entity groups: ledgers, invoicing, bank reconciliation, VAT and tax, approvals and management reporting, integrated with your operations.
- AI Customer Support
AI customer support assistant that answers questions from your own knowledge base, takes actions through your systems and hands off to human agents with full context.
FAQ
Frequently asked questions
What is the difference between an AI application and an AI agent?
An AI application usually performs a defined task — extract, classify, summarise — within a fixed workflow. An AI agent decides which steps and tools to use to reach a goal. Many projects start with applications and add agent behaviour later.
How accurate is AI document extraction?
On consistent document types we typically see 90–98% field-level accuracy after tuning. Validation rules and a human review queue catch the remainder, so errors do not flow into your systems.
Can you add AI features to our existing software?
Yes. We often add AI as a separate service that your existing application calls through an API, which avoids a risky rewrite of the core system.
How do you control AI running costs?
We measure cost per transaction from the prototype stage, route simple tasks to smaller models, cache repeated work and batch non-urgent jobs. Costs are visible on a dashboard in production.
Insights
Further reading
- AI Web Application Development: A Practical Guide
A practical guide to AI web application development: use cases, architecture, retrieval-augmented generation, choosing LLMs, security, evaluation, costs and delivery steps.
- How Much Does Custom Software Development Cost?
What drives custom software development cost: scope, integrations, team, compliance and support, with indicative ranges by project type and tips for controlling your budget.
- ERP vs CRM: What's the Difference and Which Do You Need?
ERP vs CRM explained: what each system does, how they differ, where they overlap, when you need one or both, and how to integrate them without duplicating data.
Have a process AI could speed up?
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